Endorsement and Piracy

1. Endorsement

Find endorsement deals for each of the athletes shown below.

Michael Jordan:

• Nike, Jordan shoes
• Gatorade
• Hanes
• Upper Deck
• 2K Sports
• Presbyterian Healthcare
• Five Star Fragrances

David Ortiz:

• Big Papi’s grill
• Big Papi hot sauces
• Boston Youth Zone
• Celebrity Golf Tournament
• Vitamin Water
• Back Yard Sports
• Sony
• Red WIne
• Jet Blue
• Wise Snacks

A-Rod:

• Nike
• Sports Illustrated
• Fortune Magazine

Peyton Manning:

• Papa John’s Pizza
• DirecTV
• Buick
• Nationwide

Mike Trout:

• Nike
• Old Hickory Bat Co
• Phiten
• Subway
• Bodyarmor Superdrink
• J&J Snack Foods

Miguel Cabrera:

• Maltin Polar
• Franklin Batting Gloves
• New balance baseball cleats

Jonathan Toews:

• Bauer Hockey
• Canadian Tire
• Chevrolet
• Lemonhead.

Andrew Luck:

• Klipsch

2. Piracy:

Find examples of piracy.

• The shopping center, Golden Arcade, in Hong Kong sells hundreds of CD-ROM titles which seem legitimate but they are actually counterfeits.
• The founder of iBackups.net was sentenced to jail for selling copyrighted software at a huge discount.